Monday, June 29, 2009
Know Thy User, Episode# 987346523: Ode to the Cupholder
Thursday, June 18, 2009
Bing Still Needs Work
It's MY fault. I have to be precise. Bing won't help me. I have to meet its expectations. Google, on the other hand, if it can't get what the user asks for, has always done its best to figure out what the user really meant and do its best to satisfy that user. When I type the same misspelled phrase into Google, here's what I get:
"I couldn't find exactly what you wanted, but here's the next best thing, the closest I could come to what I think you want. Is that OK with you?" That's what Google says. Not, "Hey dimwit, pay attention and do it right, and then maybe I'll deign to speak to you, and then again maybe I won't," which is how Bing's message feels to me.
This feature of Google has been around a long time. It recognizes that users are human. Bing's behavior requires users to become more like a computer: diligent, thorough, precise. We are none of these things naturally, that's why we invented computers. Google recognizes, respects, even enhances the humanity of its users.
If Bing intends to seriously challenge Google, Microsoft is going to have to change its perception of who its users are. Because the one thing that every single user of Bing has in common is that they are all human.
Sunday, June 14, 2009
Come See My Keynote at Remix Italia
Thursday, June 4, 2009
More Foolishness from UPS.com
[reader's name], we've missed you!
Our records indicate that you have not taken advantage of My UPS recently. To keep your registration active, simply log in to My UPS before Monday, June 29, 2009. If you no longer have a need for My UPS, do nothing and your registration will expire on Monday, June 29, 2009.
Here is the reader's comment to them, which he sent via their web page. BTW, you have to work through 5 separate screen to send them an email. My reader must have been really angry to go through all that effort:
It does not help me to have you "time out" my registration. It seems that it only helps you to perhaps clean out your files.Your customer is not YOU it is ME. I have website logins that I have not used in years that still know about me just fine. Since your website is well known for not responding well to your customers (see book Why Software Sucks by David Platt), I am not surprised by your request. I will email Mr. Platt with this latest stupidity.
UPS still hasn't gotten it through their heads that making their users think is a bad idea. I hope the rest of you can learn from their example what not to do.